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| Entrepreneur's Notebook: Practical Advice for Starting a New Business Venture | 
enlarge | Author: Steven K. Gold Publisher: Learning Ventures Press Category: Book
List Price: $15.95 Buy New: $9.65 You Save: $6.30 (39%)
Buy New/Used from $9.65
Avg. Customer Rating:   (18 reviews) Sales Rank: 9744
Languages: English (Original Language), English (Unknown), English (Published) Media: Paperback Number Of Items: 1 Pages: 232 Shipping Weight (lbs): 0.5 Dimensions (in): 8.3 x 5.5 x 0.8
ISBN: 0976279045 Dewey Decimal Number: 338 EAN: 9780976279044 ASIN: 0976279045
Publication Date: February 21, 2006 Availability: Usually ships in 1-2 business days
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| Customer Reviews:
  Practical, Hands-On Guide for Novice--or Seasoned--Entrepreneurs October 30, 2007 11 out of 11 found this review helpful
Gold goes far beyond the typical "here's the difference between a C Corporation and an LLC" to explain not only the nuts-and-bolts of finding business partners, forming a company, marketing your products/services, and writing a business plan, but also--and perhaps even more importantly--how to *think about* being an entrepreneur and how to make the critical decisions that can make or break any new venture in its early stages. And he does this not only from the point of view of someone who has studied and taught business (although he does fit the bill on both of these fronts), but as someone who has successfully started and run several businesses.
For example, he not only points out the need to put together a team, but explains how to recognize your own strengths and weaknesses and how to identify complementary team members who are most likely to work together as a cohesive unit. He not only explains the importance of finding the right corporate lawyer for your company, he also provides concrete--and nonintuitive--advice for how to avoid picking the *wrong* one. He doesn't merely repeat the mantras of "find your niche" and "focus on your core competency," he explains how to translate your "big idea" into a finely-honed business plan based on analysis of both your company's strengths and weaknesses and the market in which it will operate.
I highly recommend this book to anyone thinking about starting a business who wants to avoid common pitfalls and start off on the right foot with the "entrepreneur's mindset" and plenty of concrete strategies for success.
  A Must-Have for Entrepreneurs May 14, 2007 5 out of 6 found this review helpful
Steven gives great illustrations to drive home his insightful advice for entrepreneurs. As he's "been there, done that," we can take his advice to heart in the hopes of becoming a success like him!
  Exellent Book May 10, 2007 5 out of 5 found this review helpful
Great book for getting ready to open a new business. Would refer to anyone thinking about opening a business.
  Brief and to the point April 27, 2007 23 out of 24 found this review helpful
This is a delightful little book that contains a wealth of useful and helpful information and ideas on starting a small business and ensuring that it is viable and succesful. The book is well written and easy to follow and interesting to read.
This is a must read for entrepreneurs, particularly budding ones as the information the book provides is very practical and can help you avoid making costly errors. The book covers a wide range of topics including the start-up process, marketing the business on a small budget, cash-flow forecasting, among other things.
The book is an excellent companion for the entrepreneur that is well worth having.
  Invaluable advice for the budding entrepreneur March 4, 2007 5 out of 5 found this review helpful
This book does a terrific job of presenting some of the most important issues entrepreneurs face when embarking on new ventures, touching on topics such as the business plan, funding, team building, and cash flows. Using simple, yet stunningly accurate models of the entrepreneurial process, Steven Gold distills complex subjects into simple, practical, take-away messages. The classification of entrepreneurial personalities (professionals, pragmatists, and inventors) is something I think we can all relate to. I find the metaphor which compares building a new company to making "stone soup" equally compelling. There are countless books out there for budding entrepreneurs, but this one is no fluff. It gets right down to the nuts and bolts so you can concentrate on your business.
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