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| Ready, Fire, Aim: Zero to $100 Million in No Time Flat (Agora Series) | 
 enlarge | Author: Michael Masterson
Publisher: Wiley
Category: Book
List Price: $27.95
Buy New: $15.43
You Save: $12.52 (45%)
Buy New/Used from $15.08
Avg. Customer Rating:  (56 reviews)
Sales Rank: 5502
Languages: English (Original Language), English (Unknown), English (Published)
Media: Hardcover
Number Of Items: 1
Pages: 400
Shipping Weight (lbs): 1.3
Dimensions (in): 9.1 x 6.3 x 1.4
ISBN: 0470182024
Dewey Decimal Number: 658.11
EAN: 9780470182024
ASIN: 0470182024
Publication Date: January 2, 2008
Availability: Usually ships in 1-2 business days
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| Customer Reviews:
 What a waste of paper. April 10, 2008
10 out of 11 found this review helpful
This could have easily been just a 10 to 20 page report. If that long.
I never understand why supposedly successful people have to write books that spend so much time plugging themselves, their businesses and friends.
If the information was that great people would gladly contact people or businesses on a resource page.
 A one-stop bible for the entrepreneur April 8, 2008
1 out of 3 found this review helpful
Well, the Great Simplifier has done it again. Michael Masterson has crammed into a single volume just about every rule and procedure anyone going into business -- or hoping to expand his or her business -- could expect to find in an entire library. What is especially useful is that the principles are laid out so clearly and so logically. Here is a book that not only gets the juices flowing; it's a book that leads the reader, fearlessly and confidently, through the maze of problems and uncertainties that otherwise would have a would-be business owner wondering, "What should I do next?" Masterson says, "This is what you should do next" ... and invariably, he's right on-target.
Fire the Book March 25, 2008
22 out of 29 found this review helpful
I believe some of the advice is fairly good. However is you own a very very small business like I do it doesn't help me. If you check out the 5 star reviews they are from people that help promote his company. You scrath my back I'll scratch yours. Unfortunately, I should have checked them out before I bought the book. Not After! Don't buy it.
BUY THIS BOOK!!!! March 24, 2008
0 out of 2 found this review helpful
I have bought hundreds of business books over the past 25 years and this one is the best. It is amazing to me that so many other books fail to deliver on its promise but this one does. While a lot of the material was a review for me since I have built and sold several business over the years, the advise is "spot on" for anyone just starting out. The focus on sales in chapter 4 should be required reading for anyone in business school.
If you want to run a business, work hard and be successful that is the book for you.
Sales is the key to business success! March 8, 2008
1 out of 3 found this review helpful
How often have we got bogged down in the detail of a new business instead of just getting out there and selling your new product, idea or service. The biggest market test is simply to get out of the office and to sell.
Thank you Michael Masterson for bringing us back to reality in your new book "Ready Fire Aim zero to $100 Million in no time flat". This book is superb reading and is a must read book for entrepeneurs and any budding entrepeneur. The simple advice in an easy to read style and format will save you thousands of dollars and lots of pain.
In time this book will be seen as a business classic. Highly Recommended
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