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 Location:  Home » Small Business » Marketing » Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusinessNovember 23, 2008  


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Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
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Author: Jay Conrad Levinson
Publisher: Mariner Books
Category: Book

List Price: $14.95
Buy New: $8.25
You Save: $6.70 (45%)
Buy New/Used/Collectible from $7.69

Avg. Customer Rating: 4.5 out of 5 stars(29 reviews)
Sales Rank: 2196

Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Edition: 1
Number Of Items: 1
Pages: 384
Shipping Weight (lbs): 0.8
Dimensions (in): 8.7 x 5.7 x 1.1

ISBN: 0618785914
Dewey Decimal Number: 658.8
EAN: 9780618785919
ASIN: 0618785914

Publication Date: May 22, 2007
Availability: Usually ships in 1-2 business days

Customer Reviews:
Showing reviews 11-15 of 29
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1 out of 5 stars Do not buy this   April 11, 2008
  18 out of 30 found this review helpful

Look on every other bookstore website. The review's are EXACTLY the same...word for word. I smell a skunk.


4 out of 5 stars Good Reference   March 28, 2008
This was another required read for a college course. Although the author is named as the father of Guerilla Marketing which is definitely required in todays economic times, it is not as readable as other marketing books. I think it needs a refresh. It's just not as readable as others are.

For the price you cannot go wrong. Good info, just old presentation. Maybe he needs a good ghost writer. Anyone out there up for it.

The author has plenty of books on the subject. Maybe this was not the best of them.



5 out of 5 stars like a bestseller must be   March 5, 2008
  0 out of 1 found this review helpful

great book for those of you who are in a marketing department, and even better for those who are planning or already has their own small business.

If you are not a marketing guy, is a great start. (Engineers, hello)

A must have for every young entrepreneur.



2 out of 5 stars Marketing   March 5, 2008
  5 out of 8 found this review helpful

It is true this book is rated to be one of the best for marketing. In my opinion there are far better marketing tools available for individuals who are serious about the online income business. The title Guerrilla Marketing is far overstated. I suspose this title was chosen to describe the mentality of a marketer. The information is good and usable, but it is a massive read.


4 out of 5 stars new businesses   March 2, 2008
I bought it as a gift for a small business owner and he loves it!!! Lots of helpful tips. I have not yet heard him say anything negative about it.


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