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Marketing Metrics: 50+ Metrics Every Executive Should Master
Marketing Metrics: 50+ Metrics Every Executive Should Master
enlarge		Authors: Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein
Publisher: Wharton School Publishing
Category: Book

Avg. Customer Rating: 4.5 out of 5 stars(27 reviews)
Sales Rank: 10773

Languages: English (Original Language), English (Unknown), English (Published)
Media: Hardcover
Edition: 1
Number Of Items: 1
Pages: 384
Shipping Weight (lbs): 2
Dimensions (in): 9.3 x 6.9 x 1.7

ISBN: 0131873709
Dewey Decimal Number: 658.83
EAN: 9780131873704
ASIN: 0131873709

Publication Date: April 28, 2006
 
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Comments: Wharton School Publishing; 2006; 8vo 8" - 9" tall; Hardcover; Fine in Fine dust jacket; Blue boards with gold lettering on spine, in an unclipped dust jacket. Tight, square book is like new and appears unused. Clean, crisp dust jacket. Pages are unmarked--no creases, writing, etc. 359 pp.
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