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| What No One Ever Tells You about Starting Your Own Business: Real-Life Start-Up Advice from 101 Successful Entrepreneurs (What No One Ever Tells You About Starting Your Own Business) | 
 enlarge | Author: Jan Norman
Publisher: Kaplan Business
Category: Book
List Price: $18.95
Buy New: $7.94
You Save: $11.01 (58%)
Buy New/Used from $6.75
Avg. Customer Rating:  (31 reviews)
Sales Rank: 95748
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Edition: 2
Number Of Items: 1
Pages: 240
Shipping Weight (lbs): 0.7
Dimensions (in): 8.7 x 6 x 0.6
ISBN: 0793185963
Dewey Decimal Number: 658.041
EAN: 9780793185962
ASIN: 0793185963
Publication Date: July 1, 2004
Release Date: July 1, 2004
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
An updated picture of the trials and triumphs of today's entrepreneur increase the company's bottom line. Starting a business involves inevitable ups and downs, for first-time as well as experienced entrepreneurs. This updated, expanded edition by Jan Norman, one of the nation's foremost small business authorities, guides readers through every stage of business start-up, from planning to marketing. What No One Ever Tells You about Starting Your Own Business is designed for people who are launching a business, whether they be first-time entrepreneurs or people who have been tripped up by the start-up process before and want to do it right this time. Using the real-life experiences of 101 successful business owners, Norman combines practical, straightforward how-to advice with interesting and memorable narratives. The updated second edition includes: * Thirty new start-up stories from successful entrepreneurs. * All-new advice about how to make maximum use of the Internet. * An expanded resources section with helpful information about start-up assistance. * Detailed how-to tips about writing business plans, selecting the right business, what financial records to keep, and more. The eye-opening lessons from successful business owners who learned the hard way are akin to hiring a personal entrepreneurial coach to point out potential roadblocks in advance.
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| Customer Reviews: Read 26 more reviews...
 Good General Business Info October 17, 2007
1 out of 1 found this review helpful
Mostly good stories of what a new business owner did that they needed to change to make their business work better. I think of this book as ideas to keep in mind when your new at this business world and too busy to think of everything you could do to improve your situation and increase profits. Good general info.
 A Good Book if You are a Budding Teenage Entrepreneur June 30, 2006
3 out of 7 found this review helpful
Among the numerous books for starting your own business out in the marketplace, this one is pretty good for the right audience; that is, those who do not know the first thing about starting a business. While there is certainly a need for such books, I did not find it useful for me though. This book might make it onto the reading list for a high school business class, but beyond that I cannot see much value. But still, there are worse introductory books for entrepreneurs than this one. I'm still trying to find one that really delivers.
Not a Critical Read May 6, 2006
17 out of 22 found this review helpful
This book is entertaining only because it shows different viewpoints. But you won't really learn anything from the book, in terms of real entrepreneurial skills or knowledge. I would say it might be a book to read if you were going to buy 20 others but it certainly is by no means a critical read. It's more like something you would read wihile on a plane.
"The Startup Company Bible for Entrepreneurs" (Stathis) is the best book I have found on the topic. If you want to know absolutely everything about the venture capital industry and how to develo the skills and knowledge that successful high-tech entrepreneurs need, get The Startup Company Bible.
A very interesting book April 29, 2006
7 out of 10 found this review helpful
When I bought this book I expected to be told a lot and in essence I have but I feel that there is more that the author could have said.
On the whole, I like the book. But I'd also like to recommend that readers pick up a copy of Untapped Wealth Discovered written by Jeff N Marquis and Kerry J Harrison.
This book is refreshing with fresh ideas and two fresh faced authors. It's amust read especially for women.
Inspirational Secondary Reading For Those Thinking About Or Planning To Start A Business Venture December 14, 2005
22 out of 48 found this review helpful
You should definitely go to the largest public library in your area and review the numerous business startup books that are available. If you feel a particular book is worth re-reading or to keep as a future reference, you should buy the latest edition of such a book. (Use the book's ISBN number to search online for the newest edition that is currently available.)
What you will get from this book:
This book will offer you inspirational stories divided into appropriate sections such as planning, funding, marketing and advertising. These are short stories of successful business owners interviewed or researched by the author, which consists of either: what the owners did right, what the owners did wrong, the challenges they had faced, and examples of how they would of had done something differently if given the chance to.
What you will not get from this book:
If you feel that, by reading stories of successful people will kick-start your creative engine, then spend the small amount that it costs to own this book. However, if you want information for "detailed" instructions on how to acquire loans and fundings, then this book will not help you.
With the handful of business startup books that I had borrowed and purchased, most of them do not offer any more information other than the basic explaination of places to request loans from. (Examples of funding resources are the SBA-Small Business Administration, Banks, Angel Investors, and Venture Capital Firms)
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