 | | |
| Sister Ceo: The Black Woman's Guide to Starting Your Own Business | 
 enlarge | Author: Cheryl D. Broussard
Publisher: Penguin (Non-Classics)
Category: Book
List Price: $15.00
Buy New: $7.52
You Save: $7.48 (50%)
Buy New/Used from $3.69
Avg. Customer Rating:  (9 reviews)
Sales Rank: 229135
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 288
Shipping Weight (lbs): 0.3
Dimensions (in): 7.8 x 5 x 0.5
ISBN: 0140253025
Dewey Decimal Number: 658.114
EAN: 9780140253023
ASIN: 0140253025
Publication Date: January 1, 1998
Availability: Usually ships in 1-2 business days
|
| Editorial Reviews:
Product Description
In her book, "The Black Woman's Guide to Financial Independence", Cheryl Broussard gave African American women a much-needed lesson in taking control of their own lives through controlling their money. Now she takes readers one step further in this idea-packed, can-do introduction to entrepreneurship 6-city author tour. Online promo.
|
| Customer Reviews: Read 4 more reviews...
 A biz book packed full of good information that comes across as being written by a life coach, financial advisor, and biz coach. December 15, 2007
2 out of 2 found this review helpful
I found this book to be good. It was packed full of information and is certainly worth its sales price. I would have enjoyed it more if it had been a little less pro black woman and complained less about racism and sexism. But the author apparently thought it was necessary to include such verbage in order to connect with her target audience.
The author is a registered investment advisor who has two businesses that she runs: (1) a financial and small business consulting firm, and (2) a personal financial advisory firm. In a nutshell, she is a consultant by trade. I see some similarities to what she does and what Suze Orman does. They are both basically CFPs who market themselves through writing books, making presentations, and getting media exposure.
As I read this book I wasn't sure if the author in writing it was being a Life Coach, a Financial Advisor, or a Business Coach. The title of this book says that the book is a "Guide to Starting Your Own Business." As a result, I expected to hear exclusively from a business coach. But chapters 1 through 4 about personal faith, purpose, and goals didn't seem to me to relate to starting a business.
For me, a "guide" is something that offers basic information or instruction and shows the way by leading, directing, or advising. As a result, this book was supposed to advise me as to how to start my own business. Unfortunately it did not do this for me very well. While it covered business plans (Chapter 12), choice of entity (Chapter 7), financing your startup (Chapter 8), cash flow and recordkeeping (Chaper 9), and marketing (chapters 14 & 15), it did not do them in a step 1, step 2, step 3 kind of way. That's what I expected when I started reading this book which the title says is a guide.
The book is also dated. Coverage of choice of entity is not current. Limited liability companies (LLCs) are available throughout the US now. And their popularity has basically made partnerships, limited partnerships, and S Corps a thing of the past.
The four types of businesses discussed in Chapter 10 seemed odd to me. The auther suggests the four basic types of businesses are: product, service, mail order, and retail/restaurant. I had hoped that the author in this book would have dissected the following generic business models in detail:
>>Retail businesses
>>Service oriented businesses (part service and part product)
>>Product oriented business (part product and part service)
>>Personal service business (all personal services)
>>Distribution companies
>>Internet companies
Mail order today is pretty much an online business. And that category probably falls under Internet Companies. And what's the difference between a product business and a retail business? Don't retail businesses sell products?
And there is no talk in this book of Web sites as a marketing tool. Just another reason this book is dated. Also, I found the inclusion of Chapter 11 on franchises to be unnecessary. The target audience of this book is supposedly black women who want to BECOME financially independent. For the most part, franchises are only an option for women who are already financially independent or wealthy. I think the book would have been better if the chapter on franchising had been left out. All in all, not a bad book. 4 stars!
A Must Read for Black Female Business Owners October 2, 2007
2 out of 2 found this review helpful
It is with great enthusiasm that I offer my highest recommendation for Sister CEO: The Black Woman's Guide to Starting Your Own Business. This book is a must read for any aspiring and/or established black female business owner. This book has been completely instrumental in my gowth as an entrepreneur and as a reult I regard it as my business bible. The book is both incredibly informative and inspiring. The author does an incredible job of presenting both the pros and cons of starting a business. In addition, Ms. Broussard shares both her personal experiences and those of other successful black female business owners which makes for an excellent read. This book is definitely one of the best books that I have ever read and I highly recommend it for any black woman who is thinking of starting her own business.
Nia Rose
THIS BOOK IS AMAZING! March 21, 2007
3 out of 3 found this review helpful
This book gives you exactly what you need to push forward and start your own business. There's nothing like being a SISTER CEO and I will tell everyone I know about this book. Even if your business is an on-the-side part-time gig, this book helps you get moving. It's very inspirational and a MUST READ for the Sister CEOs of tomorrow.
Aspiring Salon & Spa Owner September 2, 2002
21 out of 21 found this review helpful
I purchased and read this book three years ago when I was a college student. I read it and honesty have to say didn't put much thought into the valuable information and advice until I entered the "Real World" aka life after college. Since working in Corporate America for the last 2 1/2 years I realize I will never be paid my worth unless I go into business for myself.
This book will lay the foundation for women that are serious about taking control of their financial destiny and life. This is a must read for women serious about success.
Fantastic for all black women October 24, 2001
10 out of 13 found this review helpful
I am a Black Australian woman and I found this book applicable to my situation. The information crosses all boundries and the advice useful in many situations.
|
|
|
Powered by Associate-O-Matic
| | |