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| Why Entrepreneurs Should Eat Bananas: 101 Timeless and Inspirational Ideas for Growing Your Business and Yourself | 
 enlarge | Author: Simon Tupman
Publisher: Cyan Communications
Category: Book
List Price: $16.95
Buy New: $4.94
You Save: $12.01 (71%)
Buy New/Used from $1.88
Avg. Customer Rating:  (1 reviews)
Sales Rank: 1831798
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 192
Shipping Weight (lbs): 0.5
Dimensions (in): 7.8 x 4.9 x 0.7
ISBN: 1904879497
Dewey Decimal Number: 158
EAN: 9781904879497
ASIN: 1904879497
Publication Date: January 1, 2006
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
Just as bananas provide an excellent source of carbohydrate fuel, this guide boasts timeless, inspirational, energy-boosting tips and advice for today's entrepreneur. Striking a balance between creating a successful business and seeking a satisfactory life, this book tackles common issues such as how to work smarter, not harder; connect with existing customers and attract new ones; bring out the best in your people and free up time; promote a company in the market; and keep happy and healthy. Whether running a small direct mail company from a garage or starting up a software company in Silicon Valley, this much-needed guide empathizes with entrepreneurs of all kinds.
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| Customer Reviews:
The title says it all... April 10, 2007
1 out of 1 found this review helpful
Simon Tupman doesn't get to why folks starting businesses or nonprofits should eat bananas til hint #101--but he's only taking his own advice. He found a way to get me to pick up his book! (He admits that while bananas are a very healthy food and we all should probably eat more of them, his reason for the title was to intrigue.)
Thinking about starting your own business--or faith-based shoestring nonprofit organization (like the one I'm with)? This book offers 101 hints for succeeding, from recognizing that people are looking for someone who is a specialist in their field (and will pay for this) to the value of sometimes giving something away as a way of building loyalty or beginning a relationship (like the owner of the new Italian restaurant on Long Island sending over a free appetizer to our table of eight environmental entrepreneurs on our one-meal-out during a recent retreat) to seeing "personality" as the top quality you're looking for in new hires (only then moving on to skills, knowledge and experience) to marketing in a way that differentiates, not just describes, and that shows how what you have/are will benefit the customer/constituent.
I found it a fast read--just about right for a short plane ride--and if just one of the ideas strikes a chord and improves one's approach, it was worth the time.
David Radcliff
New Community Project
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