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| Corporate Entrepreneurship & Innovation | 
 enlarge | Authors: Michael H. Morris, Donald F. Kuratko, Jeffrey G Covin
Publisher: South-Western College Pub
Category: Book
List Price: $137.95
Buy New: $46.28
You Save: $91.67 (66%)
Buy New/Used from $45.95
Avg. Customer Rating:  (1 reviews)
Sales Rank: 522335
Languages: English (Original Language), English (Unknown), English (Published)
Media: Hardcover
Edition: 2
Number Of Items: 1
Pages: 448
Shipping Weight (lbs): 1.8
Dimensions (in): 9.3 x 7.3 x 0.9
ISBN: 0324259166
Dewey Decimal Number: 658.421
EAN: 9780324259162
ASIN: 0324259166
Publication Date: January 18, 2007
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
Here's a text you'll refer to throughout your career, regardless of company or industry. CORPORATE ENTREPRENEURSHIP & INNOVATION is a one-of-a-kind text for the emerging business arena of entrepreneurship and innovation. While many companies agree that innovation is the key in sustaining their competitive advantage, few hold a true knowledge of the subject and how to put it into practice. With the "what", "how", "where", and "who" questions all answered in this comprehensive, professional text, you'll develop the skills and business savvy to be more marketable and lead companies to success.
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| Customer Reviews:
Great text at a great price! October 2, 2008
I am using this text for a Corporate Entrepreneurship class in college. So far I like it, but there are a few needlessly difficult words used in the material. I guess some authors feel "a class above" readers if they can incorporate words that are never used in regular language!
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