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| Building a Successful Home Staging Business: Proven Strategies from the Creator of Home Staging | 
 enlarge | Author: Barb Schwarz
Publisher: Wiley
Category: Book
List Price: $24.95
Buy New: $13.73
You Save: $11.22 (45%)
Buy New/Used from $13.73
Avg. Customer Rating:  (10 reviews)
Sales Rank: 165299
Languages: English (Original Language), English (Unknown), English (Published)
Media: Hardcover
Number Of Items: 1
Pages: 244
Shipping Weight (lbs): 0.9
Dimensions (in): 9.4 x 6.3 x 1.1
ISBN: 0470119357
Dewey Decimal Number: 333.338068
EAN: 9780470119358
ASIN: 0470119357
Publication Date: June 4, 2007
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
Let Barb Schwarz----the creator of the Home Staging concept----show you what it takes to make it in the Home Staging industry.
In 1972, Barb Schwarz coined the term "Staging" to refer to the process of preparing a home for sale, and turned her idea into a brand new industry. Today, thanks to Schwarz's pioneering efforts, Home Staging has become a big business with enormous profit potential.
If you are thinking about starting a Home Staging business of your own or just want to improve upon an existing one, then Building a Successful Home Staging Business is the book for you. Written in a straightforward and accessible style, this practical guide will show you exactly how to set up a Home Staging business, and help you run and maintain the business as it grows. Some of the issues outlined throughout these pages include:
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How to write a business plan, market your company, and make the most of your resources
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How to work through the consulting, bidding, and Staging processes
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How to establish solid relationships with real estate agents and brokers
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How to obtain your Accredited Staging Professional (ASP) designation
Filled with in-depth insights, expert advice, and proven strategies that Schwarz has developed over the course of her stellar career, Building a Successful Home Staging Business will put you in the perfect position to profit from the many opportunities that exist in this dynamic market.
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| Customer Reviews: Read 5 more reviews...
 Should be better than it is. October 17, 2008
Especially for a writer with these (self proclaimed) credentials in home staging. There is some good information to help start your own home staging business - like keeping good financial records,insurance, and some sample documents. But the big downside to all that is that the reader has to wade through the constant referances to Ms Schwarz's expensive training courses, website plugs, books and reminders of just how long she's been doing her thing in home staging in nearly every paragraph. Don't waste your time or money on this title. The author should have done better to help others wanting to start out in home staging, instead of giving herself a big round of applause in print. Very disapointing.
 Building a Successful Home Staging Business September 20, 2008
2 out of 2 found this review helpful
Barb Schwarz is a Realtor who began staging homes in the seventies. Her courses are VERY expensive and do not give you the basics you need to start your business from zero. In order for her course to help you at all, you must have some previous knowledge of the staging industry. Once you have completed her course you are on your own, where other courses provide you with a 'business in a box' complete with your own web site. With Barb you get one page on the internet and that is it. The Schwarz school of staging does not seem to stay current with what is happening in the staging business so you have to research for yourself to see what is changing in the world of staging everyday.
I was disappointed April 2, 2008
1 out of 2 found this review helpful
I found this book lacking in the kind of specifics I was looking to get. It felt like the author simply pulled out several articles written at different times and handed to a secretary to stick in a manuscript and title each article as a chapter. What else could explain the constant mentioning over and over again one's so-called credentials. One only needs to be filled in on the author's background once, not constantly throughout the book.
Self Promotion December 31, 2007
13 out of 14 found this review helpful
Very disappointing. After 3 or so chapters of nothing but the author talking about herself and the promotion of her "staging certification", I have had enough. I counldn't take it anymore and did not read the rest of this book.
 Home Staging Business Book November 19, 2007
0 out of 16 found this review helpful
The book arrived in a timely fashion as noted in the order. I am completely satisfied.
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