 | | |
| WAYMISH: Why are you making it so hard for me to give you my money? | 
 enlarge | Authors: Ray Considine, Ted Cohn
Publisher: Waymish Pub. Co
Category: Book
List Price: $16.00
Buy New: $4.50
You Save: $11.50 (72%)
Buy New/Used/Collectible from $0.01
Avg. Customer Rating:  (2 reviews)
Sales Rank: 665869
Language: English (Published)
Media: Paperback
Pages: 189
Shipping Weight (lbs): 0.6
Dimensions (in): 8.8 x 5.9 x 0.5
ISBN: 0967324505
EAN: 9780967324500
ASIN: 0967324505
Publication Date: June 1, 2000
Availability: Usually ships in 1-2 business days
|
| Editorial Reviews:
Product Description
WAYMISH means Why Are You Making It So Hard...for me to give you my money? A "Waymish" is any dumb mistake made when dealing with a customer. It's the disastrous effect of one minute's lousy service which loses a customer ready and willing to spend money. One "Waymish." One customer lost. All future profits gone. The book's examples make excellent staff training material.
|
| Customer Reviews:
Lots of CEO's should read this book May 8, 2006
As a long time small business owner I have read hundreds of business books in my time. Some are good, some pathetic, and some ignorant. I have read useful books and books that are only good for firestarters. Some have been written by P.H.D's who don't have a clue about the real world and some that do - but WAYMISH is by far the best and most useful business book I have ever seen or read. I usually keep a dosen or so copies at the store and regularly send them to business owners or suppliers that I like and companies that need help.
Simply written and easily readable in a few hours - I read it about every 6 months and remind myself that the only reason my customers shop at my store - is because (and if) I provide excellent service.
If you own a business or want to start one BUY THIS BOOK. Don't do it later do it now - you won't regret it. My advice is to buy some extra copies to pass around, after reading it you will want to.
Bob Jacobsen
Galaxy Hobby
Make sure you & your folks aren't doing this! April 12, 2005
0 out of 1 found this review helpful
First, and in the interest of full disclosure: As many of you know, Ray Considine has been one of my closest personal friends, most trusted mentors/business associates since we first met some 35 years ago. He is, in a word, AWESOME!
Now let's talk about the book "WAYMISH" ("Why Are You Making It So Hard . . . for me to give you my money?").
If you will just purchase/read this book, then carefully study your own sales/customer service techniques against it (and those of your entire organization!), you'll quickly discover that you are probably throwing away 20-40% of all your established and potential sales volume. And I'm not exaggerating!
While the "WAYMISH" stories of poor service/missed sales are amusing at first (some are absolutely hysterical!), as you read on, you'll see far more of your own sales/customer service operation than you'd ever want . . . to the point that you'll become absolutely uncomfortable at times. I sure was!
As you know, when going about your own day-to-day activities, the sales/customer service world is frequently staffed by the untrained (our fault!) and absolute morons (accident of birth, I assume). Well, here's a news flash! While we laugh at those poor, sad folks . . . THEY ARE AMONG US! Or, as "Pogo" once said, "We have met the enemy and he is us!"
See, while my "The Closers" series will teach you everything you need to know about closing sales, if you're letting them all get out the back door after that, you can't close enough sales to save yourself!
Let me cut it short with some personal advice: Buy "WAYMISH" from Amazon.com . . . right now, while you're still on this page!
Note: You may have noticed that all of my book reviews carry "5 Star" ratings (*****). But that's not the sign of a "soft reviewer." I only review books to which I can honestly give a "5 Star" rating. You may assume, therefore, that any sales training/self-improvement book without my "5 Star" rating is either something less that "5 Star," or I simply haven't gotten to it yet . . . and there are certainly plenty of those!
|
|
|
Powered by Associate-O-Matic
| | |